How to Increase Revenue

Here are action cards to Increase Monthly Revenue — designed to be practical, encouraging, and easy to act on for time-strapped small business owners (e.g., salon owners, freelancers, retailers).

Each card includes:

A title
A short description
An actionable guide or steps (can be formatted as a blog-style post or checklist)

🎯 Goal: Increase Monthly Revenue

📌 Action Card 1: Audit Your Most Profitable Services

Not all services bring equal value. Focus on what earns you the most for the least effort.

List all your services/products.
Note how long each takes and what you charge.
Highlight what's most profitable — where high price meets low time/cost.
Action: Drop or promote based on profitability.
Bonus: Raise prices on high-value, high-demand services.

📌 Action Card 2: Create a Simple Referral Incentive

Your best marketers are your current customers. Give them a reason to spread the word.

Choose a reward: 10% off, a free add-on, or loyalty points.
Example message: "Refer a friend and both of you get 15% off your next visit!"
Promote via text, social, and at checkout.
Track referrals with a notebook or simple spreadsheet.

📌 Action Card 3: Add a Limited-Time Offer

Urgency drives action. Short-term promos boost bookings and visibility.

Choose a slow week/day or low-booked service.
Offer a 3-day or 1-week deal ("20% off Wednesdays" or "New client bundle").
Promote on Instagram or with a poster/flyer.
Action: Track increase in appointments or sales.

📌 Action Card 4: Upsell or Bundle Services

Increase your average sale by combining services or offering add-ons.

Look for natural pairings: haircut + deep condition, brow wax + tint.
Offer bundle pricing to make it feel like a deal.
Train staff to offer upgrades: "Want to add a scalp massage today for just $10?"

📌 Action Card 5: Reach Out to Past Customers

Your past clients already trust you — remind them to come back.

Use your phone, calendar, or CRM to find clients who haven't visited in 60+ days.
Text or email a personal note: "We miss you! Here's 10% off your next visit."
Keep it friendly and limited — no spamming.

📌 Action Card 6: Track Weekly Revenue (Starter Tracker Template)

What gets measured grows. See what's working and when.

Use a simple Google Sheet or printable tracker.
Columns: Week, # of bookings/sales, Total Revenue, Top service.
Compare week to week. Look for spikes (and what caused them).
Action: Double down on high-performing weeks.

📌 Action Card 7: Ask for Reviews or Testimonials

New customers often check reviews before booking. More reviews = more trust.

After a happy customer visit, ask: "Would you mind leaving a quick review on Google/Instagram?"
Offer a small reward (e.g., $5 off their next visit).
Share reviews on your website or social media.

📌 Action Card 8: Create a Basic Revenue Goal & Tracker

Define a monthly revenue target and track progress visibly.

Set a realistic target based on past 2–3 months.
Break it down by week or by number of clients.
Keep the tracker visible (whiteboard, app, or sheet).
Celebrate small wins — even 80% progress is valuable.

Need help implementing these strategies?

Sometimes growing your business requires a small investment. Whether you need funds for marketing, expanding your services, or investing in new equipment, LendGrove can connect you with the right financing options for your business.

Explore Financing Options